Les marques nord-américaines domineront-elles la vidéo à la demande ? (ITR News)

Pour la première fois au 2ème trimestre 2014, les recettes totales d’abonnement aux services Netflix ont dépassé celles générées par HBO. Cela tombe bien, l’IDATE vient de publier la nouvelle édition de son étude sur l’évolution du « Marché mondial de l’audiovisuel ». L’occasion de revenir sur les… [Lire la suite sur ITR News]

Video on Demand is Changing the Way We Watch TV, and That’s Good for Everybody (Lost Remote)

Sometimes, playing catch up isn’t a bad thing.

Video on demand (VOD), a long-time content consumption afterthought, is now promoted by TV networks, embraced by advertisers, a focus for cable service providers, and used… [Read more on Lost Remote]

 

HBO and Time Warner Take On Netflix, But Is It a Mistake? (The Motley Fool)

digital_entertainment_marketing_time warner cable

It’s finally happening: Time Warner (NYSE: TWX  ) plans to offer an over-the-top version of its premium network, HBO. Though details remain scarce, HBO’s chief executive, Richard Plepler, announced that an Internet-based HBO service, free from the bonds of… [Read more on The Motley Fool]

Video on demand is ramping up marketing (Pittsburgh Post-Gazette)

Chris Evans, right, leads a band of have-nots in the dystopian thriller, “Snowpiercer” available on video on demand.

Video on demand, once the poor stepchild of film distribution, is beginning to gain respect.

Besides giving smaller budget movies the chance to reach a wider audience, VOD is surfing atop the wave of younger viewers who prefer to watch on a smaller screen.

“Getting people into a theater is hard and expensive. Getting people to hit a button on their remote is a lot easier,” said Pittsburgh native Mark Cuban, whose media… [Read more on Pittsburgh Post-Gazette]

Now CBS Is Selling Web Subscriptions to Its Shows, Too (Re/Code)

CBS

Yesterday, HBO announced plans to sell Web video subscriptions. Today, CBS.

CBS?

Yup, CBS. The broadcaster is also getting into the digital video subscription business, with an offering that will let users watch almost any show it airs, live or on demand, on a variety of devices.

And like the HBO plan, this one doesn’t… [Read more on Re/Code]