SAN DIEGO — Just because “Community” is going online to Yahoo doesn’t mean it’s in for a lot of changes.
In fact, creator Dan Harmon says he has… [Read more on The Fresno Bee]
Make that many songs — performed by popular musicians in real time,… [Read more on Yahoo News]
If your favorite show has a fan base obsessive enough to not only fight for its existence, but to shell out to companies or sponsors to keep it around, it no longer needs to be cancelled. Viewers began understanding that… [Read more on The Street]
Yahoo! inked a billion dollar deal to buy Tumblr last year, which hosts photo-centric blogs. Tumblr is already starting to incorporate advertising into its service. That’s the “holy grail” onto which Yahoo! is looking to latch.
Falling from Grace
Yahoo! was a one-time market darling, helping lead the tech charge that culminated in the 2000 market peak. Since the tech bubble burst, however, Yahoo! hasn’t been viewed the same way by the market. Google is largely to blame.
Google’s dominant Internet search platform and massive advertising reach pushed Yahoo! into the shadows. While ads next to Google search results are an important aspect, the company’s… [Read more on GuruFocus]
With some online shows now at the level of quality and intricacy as Netflix’s “House of Cards,” the genre of Web video has forever changed. More shows are coming not only from obvious competitors Amazon and Hulu, but also from upstart Crackle and unlikely tech giants AOL, Microsoft and Yahoo. With so many players rolling out their own original content, it becomes overwhelming for the casual viewer to keep track of everything and separate the good stuff from the video that isn’t worth your time. We’re here to help with the best picks from the current crop of online originals. From… [Read more on Tom's Guide]
Netflix wasn’t at the Digital Content NewFronts this past week but the streaming service might as well have been there.
Unmistakable was its influence on the heavyweight digital brands frontloaded into the opening week of these seemingly endless presentations to Madison Avenue.
Microsoft and Yahoo unveiled their forays into scripted long-form series; AOL went long-form, too, for the first time, but stayed unscripted. And Crackle and Hulu doubled down on scripted long-form as well.
Chalk that trend up to the natural evolution of the business, if you will. Or maybe… [Read more on Variety]
Yahoo Screen, Yahoo’s relatively new mobile app for streaming video, is now available on Android. The app first launched last September to iOS users on iPhone and iPad. The news comes only a couple of days after the company announced… [Read more on TechCrunch]
Yahoo wants TV ad dollars, whether they be spent on original programming or augmenting TV spots.
During its Digital Content NewFronts presentation on Monday night, Yahoo presented its plans to siphon some of the $68 billion advertisers are expected to spend on U.S. TV this year. Those plans include:… [Read more on AdAge]
NEW YORK CITY — Onstage at its “Digital Content NewFront” event, Yahoo announced a new partnership with event-ticketing firm Live Nation.
Yahoo shares that it plans to livestream concerts daily for a year. Additionally, Yahoo plans to… [Read more on VentureBeat]
In case you missed anything, here’s a quick roundup of some of the news that powered Re/code this week.
Il y a peu, les chaînes de télé traditionnelles bataillaient ardemment pour diffuser la meilleure série à leurs téléspectateurs. Elles doivent désormais compter avec de nouveaux concurrents aux dents longues et à la créativité débordante : les plateformes de… [Lire la suite sur Vanity Fair]
Yahoo is raising its ambitions in online video, with plans to acquire the kind of programming that typically winds up on high-end cable TV networks or streaming services like Netflix, people briefed on the company’s plans say. [Read more on The Wall Street Journal]